Norway / Since 2014

For the fans who
found her songs.

AURORA's songs travel in strange ways: "Runaway" came out in 2015 and found a whole new crowd on TikTok six years later. This store is for every fan along the way, the ones who were there for the first EP, the ones who found her through Frozen 2, and everyone in between.

Shop the collection →

AURORA kneeling in a teal robe on a black-and-white star floor, holding a white mask

Fan store · printed to order

Every design starts with something from her world: an album, a lyric or a drawing.

Aurora Aksnes, known as AURORA, was born in Stavanger in 1996 and grew up in Os, near Bergen. "Runaway" came out in 2015, five studio albums followed, from All My Demons Greeting Me as a Friend to What Happened to the Heart?, and she sang on Frozen 2's "Into the Unknown".

Our designs come from that world: the liquid-chrome heart of What Happened to the Heart?, the flowing letters of The Gods We Can Touch, lines from "The Seed" and "Apple Tree", Exist for Love, red-curtain photos and a run of hand-drawn suns, moths and masks.

We print each piece when you order it, on tees, long sleeves, crewnecks and hoodies, with kids' and youth sizes too. Aurora Merch is a fan store, made by fans for fans.

16

Designs

112

Pieces to choose from

5

Studio albums behind them

4.9★

Average fan rating

What we stand for

Made the gentle way

Four things that decide every design we add and every piece we print.

Printed to order

Nothing sits in a warehouse. Your piece is printed when you order it, just for you.

Every design has a story

Each print comes from her albums, songs and art, and the product page tells you exactly what's on it.

Sizes for every fan

Unisex cuts for adults, plus kids' and youth sizes, all with the same designs.

Made to be worn

At the concert, on a forest walk or at home with the record on. Merch is better worn than kept.

Find the piece that
feels like yours.

Sixteen designs, from chrome hearts to hand-drawn moths, one click away.